Coors Hard Seltzer Review {VLOG}

Coors Hard Seltzer Review {VLOG}

In today’s NJroute22.com VLOG – we chime in about the Coors Spiked Seltzer.

The basics are as follows: 4.5% ABV, “90 calories,” and four simple flavors, Black Cherry, Mango, Lemon Lime, and Grapefruit. The cost is okay, I believe around $14.99 per 12-pack.

But the bad news is that while these are “only” 2 grams of carbs per can – those carbs are entirely added sugar. It’s a deal-breaker for us honestly. Because the “taste,” (and I put taste in quotes because it’s not only just a taste – it’s a full chemical reaction in your body) is okay – but what you feel on your tongue isn’t the only part of the story.

And of course – Molson Coors, being one of the largest alcohol companies in the world – just HAD to include some kind of virtue signaling extra to the marketing.

These “Coors with a Mission” seltzers are all about “restoring our rivers.” Apparently, one 12-pack restores 500 gallons of river water. Also, this “mission” only is slated to last a single year (expires summer 2021). By then everyone probably will have forgotten about the feel-good nonsense.

Honestly, we hate these kinds of add-ons to the drinks. It’s as if they are literally forced to come up with some kind of feel-good slant to the product. Probably aimed at the millennial generation and younger. Older people couldn’t give a crap about that. It’s really just marketing and gimmicks. I swear you can’t get anything these days without some kind of mission or charity attached to them. Just like Toms shoes – who actually gave one pair of shoes away for each pair bought. Why shouldn’t the customer be able to opt-in? I would have much rather paid 50% less for each pair than donate. You know what I’m saying?

In the end – we will most likely never purchase these again.

About the author

NJroute22

NJroute22 (site admin) is an avid traveler along NJ Route 22 (and almost all of central New Jersey!) Family man, pet lover, and property owner who has a natural curiosity for everything around.